Coca-Cola Bottling Canada looks to advance its consumer engagement strategy by tapping into real-time, first-party grocery shopping data. It is working with Read More
Molson Coors Beverage Co. has named Rahul Goyal its top leader. Goyal was promoted to the role of CEO after serving as Read More
In the consumer goods industry, trade promotion is a critical engine for driving sales, consumer engagement and overall business growth. However, it’Read More
General Mills is focusing on consumer-centric innovation and strategies to drive business growth, including through new products that respond to active trends Read More
Social-first approaches in marketing are seeing an uptick as consumer goods companies look to cater to digitally savvy consumers, particularly the untapped Read More
International spirits manufacturer Pernod Ricard will elevate its sourcing processes, streamlining operations across the enterprise. The company has a market presence in 60 Read More
Rising costs, complex tech stacks and growing demands make it harder than ever to deliver personalized content at scale. AI offers a Read More
About the Summit Oct. 28-29, 2025 The Midland Hotel, Chicago The 2025 Consumer Goods Sales & Marketing Tech Summit is built around a single Read More
Tyson Foods is the latest consumer goods company to nix artificial coloring and additives from its offerings as part of its business Read More
Consumer goods companies are shuffling their leadership teams as they begin planning for the year ahead. Three companies — Bic, Herr Foods and Read More