RGM Strategies for Today’s New CPG Landscape

 RGM Strategies for Today’s New CPG Landscape

Revenue growth management (RGM) isn’t a new area of investment, but it has certainly seen renewed interest these last several years. It’s a segment that is ripe for innovation and digitalization, but consumer goods manufacturers often encounter roadblocks related to RGM transformation. 

In this fireside chat, Joel Cartwright, industry principal, consumer products, Vistex, discusses today’s RGM strategies in the consumer goods industry, tackling the opportunities that exist, along with the challenges, and the IT tools needed to bring RGM into the future.  

Source link

Fallon Wolken

Related post

Leave a Reply

Your email address will not be published. Required fields are marked *