Get Away From Guesswork: Key Steps to Modernizing Your Consumer Data Strategies

 Get Away From Guesswork: Key Steps to Modernizing Your Consumer Data Strategies




Learn how brands like PepsiCo, Reckitt, Estée Lauder, L’Oreal, and more are modernizing their consumer data strategies with generative AI, data clean rooms, and loyalty programs, as well as exploring the potential of retail media as a way to leverage



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Fallon Wolken

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