PepsiCo Joins Prebiotic Soda Surge With Poppi Acquisition

$1.95 Billion Acquisition

PepsiCo is acquiring prebiotic soda brand Poppi. 

Poppi was founded in 2018 by husband-and-wife duo Stephen and Allison Ellsworth and originally began as a home-brewed product sold at farmers’ markets before garnering attention as a Shark Tank investment. The low-calorie drink combines prebiotics and fruit juice and is available in 14 flavors.

The $1.95 billion Poppi acquisition will include an anticipated $300 million in cash tax benefits for a net purchase price of $1.65 billion.