Wild Foods Gets PLM Revamp as it Scales for International Growth

Wild Foods, a manufacturer of healthy snack foods, has optimized its product lifecycle management (PLM) processes as it prepares for continued international expansion. 

Wild Foods was founded in Chile in 2017 by a group of friends — Felipe Hurtado, Pier Paolo Colonnello and Javier Castro — who were frustrated by the lack of healthy snacks in supermarkets. The company now sells products in the U.S., Brazil, Peru, Colombia, Mexico and Chile. 

As the 120-person company expanded, it faced operational challenges, including inconsistent nutritional data management, difficulties scaling internationally and labor-intensive manual tasks that left room for error.