Energizer’s New Packaging Aims to Be Better for Retailers, Better for the Planet
- Consumer Goods & Services
Fallon Wolken
- 0
- 2 minutes read
This change is part of Energizer’s efforts to reduce environmental impact and meet consumer demand for more sustainable options.
Battery-maker Energizer is introducing new packaging it expects to help retailers better organize its products while also being more environmentally friendly.
The recyclable, paper-based design is also intended to make shopping, opening, and storing batteries easier for consumers, as well as be more attractive on shelves.
This change is part of Energizer’s efforts to reduce environmental impact and meet consumer demand for more sustainable options. The new packaging will be available at Walmart stores and online starting in March, with more retailers in North America following this year.
The company aimed to create a more intuitive and forward-thinking design that would help “pave the way for a plastic-free future” at Energizer, according to Lori Shambro, Energizer’s executive VP and CMO.
